Best Digital Marketing training institute in bangalore

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Jnana infotech Institute in Bangalore Offers Training on Below Courses

  • Graphic design
  • Website development
  • Search engine optimization
  • Social media optimization
  • Performance marketing
  • Social media ads
  • Local seo
  • Email marketing
  • E-commerce marketing
  • Whatsap marketing
  • Youtube marketing
  • Influencer marketing
  • Self branding
  • Real time projects
  • Affiliate marketing

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Digital Marketing Institute In Bangalore

Digital marketing  Training Institute refers to the use of digital channels, platforms, and technologies to promote and advertise products, services, or brands. It leverages the internet and electronic devices to reach a target audience, engage with potential customers, and drive desired actions or conversions. Digital marketing encompasses a wide range of online tactics and strategies, including:

Our Digital Marketing Skill Covered

  • What is Marketing?
  • How we do Marketing?
  • What is Digital Marketing?
  • Benefits of Digital marketing
  • Digital marketing platforms
  • Traditional Vs. Digital Marketing
  • Defining Marketing Goals
  • Latest Digital marketing trends
  • What is Website?
  • What is Domain Name
  • Types of Domains
  • Domain name suggestions
  • Premium Domains
  • Register a Domain Name
  • Web Hosting Concepts
  • Domain/Hosting Business
  • Types of Websites
  • HTML, CSS and Java Script
  • Popular CMS
  • What is WordPress
  • Benefits of using WP
  • WordPress Installation
  • Admin Interface Basics
  • Default Settings in WP
  • Types of Themes
  • Theme Settings and Customization
  • Managing Themes
  • Content management in WP
  • Categories, Tags and Posts
  • Pages and Sub Pages
  • Custom Content Types
  • Adding a menu to the website
  • Plugins and Widgets
  • Using Plugins in Site
  • Adding widgets to the website
  • The Best Plugins in WP
  • Practical WordPress Project Example

 

  • On-Page SEO
  • Technical SEO
  • Off-Page SEO
  • Content Optimization
  • Local SEO
  • Analytics and Monitoring
  • Identify Competitors
  • Analyze Competitor Keywords
  • Assess Content Strategy
  • Evaluate Backlink Profile
  • Assess On-Page Optimization
  • Monitor Social Media Presence
  • Identify Strengths and Weaknesses
  • Keyword Research
  • Choose Target Keywords
  • Optimize Page Titles
  • Write Compelling Meta Descriptions
  • Optimize URL Structure
  • Use Heading Tags
  • Optimize Content
  • Include Internal Links
  • Optimize Images
  • Improve Page Loading Speed
  • Mobile-Friendly Design
  • Create SEO-Friendly Content
  • Optimize Meta Tags for Social Sharing
  • Schema Markup
  • Regularly Update Content
  • Link Building
  • Guest Blogging
  • Social Media Engagement
  • Social Bookmarking
  • Influencer Marketing
  • Content Promotion
  • Brand Mentions and Citations
  • Local SEO Citations
  • Forum Participation
  • Q&A Websites
  • Content Syndication
  • Video and Image Sharing
  • Press Releases
  • Crawl Accessibility
  • XML Sitemap
  • Robots.txt
  • Website Architecture
  • Page Speed Optimization
  • Mobile-Friendly Design
  • SSL Certificate (HTTPS)
  • Structured Data Markup
  • Canonicalization
  • Pagination Optimization
  • 404 Error Handling
  • Image Optimization
  • AMP (Accelerated Mobile Pages)
  • Google My Business (GMB) Optimization
  • Local Keyword Research
  • Localized Content Creation
  • On-Page Optimization
  • Local Business Listings and Directories
  • Local Citations
  • Online Reviews and Ratings
  • Local Link Building
  • Local Structured Data Markup
  • Google Maps Embeds
  • Localized Social Media Presence
  • Mobile Optimization
  • Local SEO Audits and Monitoring
  • Set Clear Goals
  • Keyword Research
  • Campaign Structure
  • Ad Copywriting
  • Ad Extensions
  • Targeting Options
  • Bid Strategy
  • Ad Budgeting
  • Ad Testing
  • Conversion Tracking
  • Quality Score Optimization
  • Negative Keywords
  • Ad Schedule and Ad Delivery
  • Ad Placement
  • Performance Monitoring and Optimization
  • Set Clear Objectives
  • Identify Your Target Audience
  • Choose the Right Platforms
  • Create Compelling Content
  • Content Calendar and Scheduling
  • Engagement and Community Management
  • Hashtag Strategy
  • Paid Advertising
  • Influencer Marketing
  • Social Media Contests and Giveaways
  • Analytics and Performance Tracking
  • A/B Testing
  • Social Listening
  • Cross-Promotion and Collaboration
  • Continuous Learning and Adaptation
  • Define Your Email Marketing Goals
  • Build and Segment Your Email List
  • Choose an Email Marketing Platform
  • Create Compelling Email Content
  • Design Responsive Email Templates
  • Personalize Your Email Campaigns
  • Craft Engaging Subject Lines
  • Optimize Email Sending Times
  • Automate Email Workflows
  • Monitor and Analyze Email Metrics
  • A/B Test Email Campaigns
  • Comply with Email Marketing Regulations
  • Grow Your Email List Organically
  • Engage Subscribers with Valuable Content
  • Maintain Email List Hygiene
  • Create an Account and Log In
  • Explore Canva’s Features and Templates
  • Design from Scratch
  • Use Canva’s Drag-and-Drop Editor
  • Customize Templates
  • Add Text and Typography
  • Incorporate Images and Graphics
  • Utilize Shapes and Icons
  • Apply Filters and Effects
  • Collaborate with Team Members
  • Download and Export Designs
  • Print or Share Designs
  • Upgrade to Canva Pro
  • Learn from Canva Tutorials and Resources
  • Stay Updated with Canva’s Updates and Features

Certified Digital marketing training institute in Bangalore

Digital marketing refers to the use of digital channels, platforms, and technologies to promote and advertise products, services, or brands. It leverages the internet and electronic devices to reach a target audience, engage with potential customers, and drive desired actions or conversions. Digital marketing encompasses a wide range of online tactics and strategies, including:

Digital Marketing

Digital marketing encompasses all marketing efforts that utilize electronic devices or the internet. It involves promoting products or services using various digital channels such as search engines, social media, email, websites, and mobile apps.
Graphic design

Graphic design

Graphic designers use typography, imagery, color, and layout techniques to create designs for various purposes, such as advertisements, logos, brochures, websites, posters, and more.
Website development

Website development

In the context of digital marketing, website development refers to the creation and optimization of websites with the goal of supporting marketing efforts and achieving business objectives.
SEO

Search Engine Optimization (SEO)

Optimizing online content to improve its visibility in search engine results, thereby increasing organic (non-paid) traffic.
SEM

Search Engine Marketing (SEM)

Optimizing online content to improve its visibility in search engine results, thereby increasing organic (non-paid) traffic.
SMM

Social Media Marketing

Utilizing social media platforms (such as Facebook, Twitter, Instagram, and LinkedIn) to promote products or services, engage with audiences, and build brand awareness.
Email Marketing

Email Marketing

Sending targeted messages and promotional content to a specific audience through email campaigns.
Google Ads

Google Ads

Google Ads, formerly known as Google AdWords, is an online advertising platform developed by Google. It allows advertisers to display advertisements, product listings, service offerings, and video content within the Google ad network to reach a targeted audience.
Local SEo

Local Seo

The primary goal of local SEO is to improve a business's online presence for local searches, making it easier for people in the vicinity to find the business when they search for relevant products or services.

Advantages of Digital Marketing:

  1. Global Reach:Digital marketing allows businesses to reach a global audience. With online platforms, you can connect with potential customers worldwide and expand your market reach.
  2. Targeted Advertising:Digital marketing enables precise targeting of specific demographics, interests, and behaviors. This targeted approach increases the efficiency of advertising campaigns and improves the chances of reaching the right audience.
  3. Cost-Effectiveness:Compared to traditional marketing methods, digital marketing is often more cost-effective. Online advertising, social media marketing, and email campaigns can be more budget-friendly while potentially offering higher returns on investment.
  4. Measurable Results:Digital marketing tools provide detailed analytics and insights. Marketers can measure the performance of campaigns in real-time, allowing for quick adjustments and data-driven decision-making.
  5. Interactivity and Engagement:Digital marketing channels, such as social media and interactive content, enable direct engagement with the audience. This interaction builds relationships, increases brand loyalty, and encourages customer participation.
  6. Personalization:Digital marketing allows for personalized communication with customers. Tailoring messages based on user preferences and behaviors can enhance the customer experience and boost engagement.
  7. Flexibility and Agility:Digital marketing campaigns can be adjusted quickly in response to market trends, competitor activities, or changes in consumer behavior. This agility allows businesses to stay relevant in a dynamic market.
  8. Brand Building:Digital marketing provides various tools for brand building, including social media, content marketing, and online presence. Consistent and strategic use of these tools can help establish and strengthen a brand in the digital space.
  9. 24/7 Availability:Digital marketing initiatives, such as websites and online stores, are accessible 24/7. This continuous availability allows businesses to cater to a global audience and accommodates different time zones.
  10. Data-Driven Decision Making:The wealth of data available in digital marketing allows businesses to make informed decisions. Analyzing data on customer behavior, preferences, and interactions helps refine strategies for better results.

Disadvantages of Digital Marketing:

  1. Saturation and Competition:The digital space is crowded, and businesses face intense competition for attention. Standing out among competitors can be challenging, especially in industries with saturated online markets.
  2. Security and Privacy Concerns:As digital marketing involves the collection of user data, concerns about privacy and data security have become prominent. Adhering to regulations and addressing these concerns is crucial for maintaining trust with consumers.
  3. Dependency on Technology:Digital marketing relies heavily on technology, and disruptions in internet services, platforms, or technical issues can impact the effectiveness of campaigns.
  4. Skill and Knowledge Gaps:Keeping up with the rapidly evolving landscape of digital marketing requires continuous learning. Businesses may face challenges in finding and retaining skilled professionals with up-to-date expertise.
  5. Ad Blockers:The prevalence of ad blockers poses a challenge for digital marketers, as it limits the visibility of ads. Marketers need to create compelling and non-intrusive content to overcome this obstacle.
  6. Negative Feedback Amplification:Negative reviews or feedback about a product or service can spread quickly online, potentially harming a brand’s reputation. Reputation management becomes crucial in the digital realm.
  7. Algorithm Changes:Digital marketing platforms often update their algorithms, affecting the visibility and reach of content. Marketers need to adapt quickly to these changes to maintain or improve their online presence.
  8. Digital Fatigue:With the constant influx of information and advertisements, consumers may experience digital fatigue, leading to a decreased willingness to engage with online content.
  9. Lack of Tangibility:Unlike traditional marketing methods, digital marketing lacks physical tangibility. This can be a drawback for products or services that customers prefer to experience in person before making a purchase.
  10. Overemphasis on Metrics:While metrics provide valuable insights, an overemphasis on quantitative data may lead to overlooking qualitative aspects of customer experience and engagement, potentially resulting in a narrow focus on numbers rather than holistic strategies.

Frequently Asked Questions

  • Jnana Infotech Guaranteed Placement Program (TWGPP)covers all aspects of developing a fresher to a qualified professional ready to meet human resources needs of today digital world. Exhaustive program covers pre assessment, grooming, industry ready skills and soft skills trainings to empower students to become qualified professionals. We offer interview opportunities and work relentlessly to help our students placed

     
  • At the core of Jnana Infotech Placement Program’s Skill journey is the vision to empower and make job ready the tech freshers with a consistent academic track record.

    This unique program provides job aspirants an opportunity to unlock their IT-Career by following the strenuous hands on training on industry skills, employability skills and internship opportunities.

    In addition to the technical skill training leaner will go through a 36 hour training to develop him/her for employment. Skills covered in this program include:

    Employability skills covering honesty & integrity, Communication, Team work and collaboration, Problem solving, Leadership, Critical (analysis) thinking, adaptability, Time management, Digital Skills/Technology use, Planning and organising, Decision making, Learning agility, Emotional Intelligence and Proactivity

    Interview related skills covering Resume building, presentation skills, campus to corporate, SWOT Analysis, Phone and Email Etiquette, Grooming, Dressing and presentability, Group discussion, Commonly asked questions and Mock Interviews

    Aptitude covering Verbal ability, Numerical ability, Analytical ability and reasoning and quantitative analysis

  • Fresh graduates who are keen to embark on a fulfilling career in Information Technology
    10th & 12th ≥ 50%
    BE/BTech(All Streams) ≥ 60%
    BCA, BSc (CS/IT) Degree ≥ 60%

  • It’s expected for an aspiring candidate to have basic knowledge on a programming language, data structure, OOPs, and web fundamentals

Minimum technical requirements are

  • Laptop running Intel i5 with 8 GB RAM
  • Webcam with audio enabled headset
  • Windows 10 or Ubuntu OS
  • Stable Internet connection with minimum dedicated 1Mbps

There will be assignments throughout the programme. Apart from daily practices, there will be weekly assignments and a live project as a final assignment. Participants are expected to complete each assignment to ensure project readiness.

There will be assignments throughout the programme. Apart from daily practices, there will be weekly assignments and a live project as a final assignment. Participants are expected to complete each assignment to ensure project readiness.

PAN Card: Pan Card (Mandatory)
If the learner is below 21 years of age then they need to apply for the loan along with a co-applicant that is at least 21 years of age.
In case you are unable to provide the documents listed above, please reach out to your Programme Advisor to discuss other possible alternatives.

  • Full Stack Developer Program
  • Program in Web Development
  • Master Program in Programming Language
  • Full Stack Digital Marketing Programme
  • Professional Program in Cyber Security
  • For Students below 25 years of age
    Academic Qualification should be
    ≥ 50% in X, XII, Graduation
    Aptitude Test score should be
    ≥ 60% – For Placement Assurance
    < 60% or No Score – For Placement Assistance
  • For Students between 25-28 years of age
    We provide Placement Assistance
  • For Students above 28 years of age
    We provide Career Guidance
  •  
  • 1.Successful completion of the program is mandatory for any of the placement services

    2. Placement Assistance – Learners will be provided with up to 3 selection opportunities

    3. Career Guidance – Learners are supported for online portfolio, LinkedIn profiling and soft skill workshop

    4. Placement Assurance is applicable for only STEM Graduates

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